﻿{"id":7794,"date":"2019-04-05T18:25:08","date_gmt":"2019-04-05T15:25:08","guid":{"rendered":"http:\/\/bumez.org.tr\/?p=7794"},"modified":"2019-05-10T17:23:49","modified_gmt":"2019-05-10T14:23:49","slug":"beykentte-e-ticaretin-enleri-zirvesi","status":"publish","type":"post","link":"http:\/\/bumez.org.tr\/index.php\/2019\/04\/05\/beykentte-e-ticaretin-enleri-zirvesi\/","title":{"rendered":"Beykent&#8217;te E-Ticaretin EN&#8217;leri Zirvesi"},"content":{"rendered":"<p>Beykent \u00dcniversitesi End\u00fcstri M\u00fchendisli\u011fi Kul\u00fcb\u00fc taraf\u0131ndan d\u00fczenlenen &#8216;E-Ticaretin Enleri&#8217; Zirvesi, Ayaza\u011fa-Maslak Yerle\u015fkemizde ger\u00e7ekle\u015ftirildi.<\/p>\n<p>5 Nisan&#8217;da Adem \u00c7elik Konferans Salonunda d\u00fczenlenen ve yakla\u015f\u0131k 350 \u00f6\u011frencinin kat\u0131l\u0131m g\u00f6sterdi\u011fi zirvede, farkl\u0131 sekt\u00f6rlerde faaliyet g\u00f6steren e-ticaret uzmanlar\u0131 t\u00fcm sorular\u0131 cevaplad\u0131. E-ticarete dair merak edilenlerin ele al\u0131nd\u0131\u011f\u0131 ve geni\u015f bir de\u011ferlendirmeye tabi tutuldu\u011fu zirvede, \u00f6\u011frenciler \u00f6nemli bilgiler edindi.<\/p>\n<p><strong><em>Kendi markan\u0131 nas\u0131l yarat\u0131rs\u0131n?<\/em><\/strong><\/p>\n<p>\u0130lk oturumda konu\u015fan n11.com\u2019un Kurucu Marka M\u00fcd\u00fcr\u00fc \u00d6m\u00fcrden Sezgin, yapt\u0131\u011f\u0131 sunumla e-ticarette marka yaratman\u0131n s\u00fcre\u00e7lerinden bahsederek, &#8216;kendi markan\u0131 nas\u0131l yarat\u0131rs\u0131n?&#8217; sorusuna cevap verdi.<\/p>\n<p>\u0130kinci oturumda Ideasoft\u2019un CEO\u2019su Seyhun \u00d6zkara, e-ticarette giri\u015fimcili\u011fin \u00f6nemi anlatarak yeni fikirlerin \u00f6nc\u00fcs\u00fc olacak tavsiyelerde bulundu.<\/p>\n<p><strong><em>\u0130yi bir e-ticaret \u015firketinin p\u00fcf noktalar\u0131\u2026<\/em><\/strong><\/p>\n<p>\u00dc\u00e7\u00fcnc\u00fc oturumda Tek K\u0131lavuz \u015eirketinin \u0130\u015f Geli\u015ftirme M\u00fcd\u00fcr\u00fc Kerem Akta\u015f e-ticarette dijitalle\u015fmenin \u00f6nemine vurgu yaparak, iyi bir e-ticaret \u015firketinin dijital d\u00fcnyada nas\u0131l var olabilece\u011fi hakk\u0131nda bilgiler verdi.<\/p>\n<p>Son oturumda konu\u015fan Alice BBDO Strateji Geli\u015ftirme Ba\u015fkan\u0131 Onur Erdo\u011fan ise, e-ticaret \u015firketlerinde reklam\u0131n \u00f6nemine vurgu yaparak, b\u00fcy\u00fck firmalar\u0131n reklamlar\u0131ndan \u00f6rneklerle kafalardaki soru i\u015faretlerini kald\u0131rd\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beykent \u00dcniversitesi End\u00fcstri M\u00fchendisli\u011fi Kul\u00fcb\u00fc taraf\u0131ndan d\u00fczenlenen &#8216;E-Ticaretin Enleri&#8217; Zirvesi, Ayaza\u011fa-Maslak Yerle\u015fkemizde ger\u00e7ekle\u015ftirildi. 5 Nisan&#8217;da Adem \u00c7elik Konferans Salonunda d\u00fczenlenen ve yakla\u015f\u0131k 350 \u00f6\u011frencinin kat\u0131l\u0131m g\u00f6sterdi\u011fi zirvede, farkl\u0131&#8230;<\/p>\n","protected":false},"author":1,"featured_media":7801,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[],"_links":{"self":[{"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/posts\/7794"}],"collection":[{"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/comments?post=7794"}],"version-history":[{"count":1,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/posts\/7794\/revisions"}],"predecessor-version":[{"id":7795,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/posts\/7794\/revisions\/7795"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/media\/7801"}],"wp:attachment":[{"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/media?parent=7794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/categories?post=7794"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/tags?post=7794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}