{"id":7623,"date":"2019-04-16T16:17:40","date_gmt":"2019-04-16T13:17:40","guid":{"rendered":"http:\/\/bumez.org.tr\/?p=7623"},"modified":"2019-04-18T10:23:10","modified_gmt":"2019-04-18T07:23:10","slug":"kurumsal-iletisim-yonetimi","status":"publish","type":"post","link":"http:\/\/bumez.org.tr\/index.php\/2019\/04\/16\/kurumsal-iletisim-yonetimi\/","title":{"rendered":"KURUMSAL \u0130LET\u0130\u015e\u0130M Y\u00d6NET\u0130M\u0130"},"content":{"rendered":"<p>Teknolojik geli\u015fimlerle birlikte h\u0131zla de\u011fi\u015fen i\u015f d\u00fcnyas\u0131 kurulu\u015flar\u0131n payda\u015flar\u0131yla ileti\u015fim kurma yolunda yeni zorluklar do\u011furmaktad\u0131r..<\/p>\n<p>\u0130\u015fletmeler ve ileti\u015fim departmanlar\u0131 art\u0131k mesajlar\u0131n\u0131n kontrol\u00fcn\u00fc elinde tutamamaktad\u0131rlar. Bloglar, sosyal medya, mikrobloglar, hepsi\u00a0 mesajlar\u0131 , g\u00f6r\u00fc\u015fleri yayarlar. Ayn\u0131 zamanda\u00a0 k\u00fcresel bir eri\u015fime de sahiptirler. Bu durumda \u0130\u015fletmelerin denetleyemedikleri ortamlar artmaktad\u0131r. Markas\u0131, itibar\u0131 ve g\u00fcvenirli\u011fi i\u00e7in h\u0131zl\u0131 \u00e7evik hareket etmek zorundad\u0131rlar..<\/p>\n<p>T\u00fcm bunlar g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda, ileti\u015fim y\u00f6neticisinin\u00a0 rol\u00fc kurumsal organizasyon \u00e7izelgeleri i\u00e7inde daha fazla \u00f6nem kazanmaktad\u0131r .<\/p>\n<p>Halkla ili\u015fkiler ve kurumsal ileti\u015fim b\u00f6l\u00fcmlerinde \u00e7al\u0131\u015fmay\u0131 hedefleyen \u00f6\u011frencilerimiz ve mezunlar\u0131m\u0131z becerilerini ve bilgilerini k\u00fcresel pazar\u0131n ihtiya\u00e7 e\u011filimleri g\u00f6re g\u00fc\u00e7lendirmelidirler.<\/p>\n<p>16.04.2019 tarihinde Ayaza\u011fa-Maslak Yerle\u015fkesinde Selin \u015eahiniz (Bayraktar Holding) \u00f6\u011frencilerimiz ve mezunlar\u0131m\u0131zla 21. yy kurumsal \u0130leti\u015fim gerekliliklerini payla\u015ft\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Teknolojik geli\u015fimlerle birlikte h\u0131zla de\u011fi\u015fen i\u015f d\u00fcnyas\u0131 kurulu\u015flar\u0131n payda\u015flar\u0131yla ileti\u015fim kurma yolunda yeni zorluklar do\u011furmaktad\u0131r.. \u0130\u015fletmeler ve ileti\u015fim departmanlar\u0131 art\u0131k mesajlar\u0131n\u0131n kontrol\u00fcn\u00fc elinde tutamamaktad\u0131rlar. Bloglar, sosyal medya, mikrobloglar,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":7019,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[69],"tags":[],"_links":{"self":[{"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/posts\/7623"}],"collection":[{"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/comments?post=7623"}],"version-history":[{"count":2,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/posts\/7623\/revisions"}],"predecessor-version":[{"id":7632,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/posts\/7623\/revisions\/7632"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/media\/7019"}],"wp:attachment":[{"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/media?parent=7623"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/categories?post=7623"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/bumez.org.tr\/index.php\/wp-json\/wp\/v2\/tags?post=7623"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}